Retail Management is a field in management that deals with the task of managing
supermarkets and hypermarkets along with selling of goods and services to consumers.
Retail management is the right or rather the best career for those who feel an interest
towards commodities, sales markets, diversity of businesses and marketing research.
A retail manager who is trained in retail management courses will be well aware
about the delivery of demanding goods at an affordable price and prescribed time.
As part of an upsurge in the retail industry, companies are adopting new marketing
strategies to diversify business and to impress the customers, leading to a greater
demand for retail management courses. Retailing involves coordinating the business
activities from designing of a product to its delivery and post-delivery service.
Retail management courses make the students well aware in areas like monitoring
retail orders, analyzing the supply and problem solving.
Different Types of Retail management Courses
Certificate and diploma courses are offered in retail management courses. Bachelor
of arts in materials management comes under retail management courses. Post graduate
degree in retail management, retailing & logistics management and MBA in retail
management are available. Postgraduate diploma management (PGDM) in retail management
is a two year course with great demand.
The certificate and diploma programs with one year to two year duration require
passes in plus two and basic education. Retail management courses for graduate level
admissions require a pass in higher secondary education in any field. For seeking
admission into the master’s degree program a student must have passed the bachelor’s
degree from a reputed institute, in retail management or subjects related to retail.
How to apply
The masters and PGDM programs in retail management courses also require a valid
score in CAT / MAT / XAT or ATMA. For admissions, each college puts up their set
of rules which will be final in the selection of candidate. Basic knowledge in retail
management will be helpful for candidates pursuing higher education retail management
India is one of the top ten rising retail markets in the world, plenty of retail
market jobs are available at all levels. Retail management is a subject that requires
complete awareness of brands and marketing strategies to win the customer. Major
areas which provide job opportunities for a graduate in retail management courses
include supply chains, advertising agencies, departmental stores, supermarkets and
many more. Manufacturing companies use retail managers to help customers understand
about the products and to reach customers directly. Insurance and banking sectors
require skilled managers to convey their commodities directly to the customers.
Along with multinational companies, the education and health care industries also
absorbs a large number of retail managers. The pay package in this retail industry
depends on the factors such as company, job profile, the area of the work, experience
and the type of retail management courses pursued. Among the retail management courses,
professional with MBA in retail management is great demand in areas like business
research and market research. As the supermarket and hypermarket business is ever
expanding, the demand for floor personnel and retail managers is always high.